Events

Impression Event

An event emitted by Supply-Side Agent when a User interacts with a Site. There are three types of Impression Events:

Register Event

Emitted when a User navigates to a Site.

View Event

Emitted when a Creative is rendered on a User’s screen.

Click Event

Emitted when a User interacts with a Creative by clicking on it.

Conversion Event

An event emitted by Demand-Side Agent when a User performs an action (e.g. purchase) while browsing a Target.